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WONDER(O)US Studio

Client: Wonderous Studio
Program: Premium kitchen, home-atelier studio & rental lounge
Location: Yeoksam-dong, Gangnam-gu, Seoul, Korea
Role: Place development, interior architecture, branding, construction & operations planning
Status: Completed / In operation
Year: 2024–ongoing

Wonderous Studio is COL.C’s self-initiated project: a New York–inspired home atelier in Gangnam where people can gather, discover their inner wonder, and beautifully document these moments. The brand reinterprets New York’s artistic glamour as a small urban “living room” for the city—a place for magical conversations between strangers, creators, and brands.

The space is organized into four clearly defined yet seamlessly connected zones:

1. Kitchen – a generous main kitchen paired with a 360-degree island, designed for cooking classes, chef’s tables, and food-focused video shoots and livestreams.

2. Dining – a long-table dining zone with a brick fireplace backdrop, offering a warm, cosy atmosphere ideal for mukbang-style content and intimate dinner gatherings.

3. Art Lounge – a talk-show-ready corner layered with artworks, bookshelves, and a gradient of brick and orange tones, suited to interviews, casual conversations, and relaxed discussion programs.

4. Seminar Lounge – a deeper, more grounded zone anchored by black leather sofas, designed for founder talks, brand keynotes, panel discussions, and other content that requires a more serious, weighty tone.

At approximately 132 m² (40py), Wonderous Studio is significantly larger than a typical single-set content studio. The four zones sit within one continuous open plan, so the space can shift easily between film set and event venue, accommodating 50+ guests for product launches, corporate receptions, or year-end gatherings. A high-performance piano, microphones, speakers, and projector support small concerts, talks, and screenings without additional AV build-up.

The visual language combines a contemporary Mediterranean palette with mid-century touches: a signature green fluted island against textured brickwork, warm and soft fabrics, and an arch-shaped ceiling niche with integrated lighting. Layered pendant and track lights create a gentle, even glow over the kitchen and lounge, giving the studio a cosy yet polished atmosphere that reads cleanly on camera while remaining comfortable in person.

As a culinary-themed social hub, Wonderous Studio is designed to handle a wide spectrum of use: from seated dinners and standing receptions to casual networking around the island. The same spatial framework supports YouTube and broadcast shoots, lifestyle photography, chef-led content, high-end corporate events, client appreciation evenings, and small team offsites. As an ongoing “living lab” for COL.C, the project demonstrates how a compact urban space can be simultaneously shooting-ready, event-ready, and emotionally resonant.

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